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Nice point being made here in the Wall Street Journal. There is a huge gap in revenue sharing between what U.S. studios get from distributors at home compared to China. So $1 in U.S. box office receipts means a lot more for studios than $1 in China receipts. Remember this the next time you read a breathless article from the Hollywood press about the huge increase in movie attendance in the PRC.

“Transformers: Age of Extinction,” released last month, made just over $1 billion in movie theaters around the world, about the same as its predecessor, 2011′s “Transformers: Dark of the Moon.” But not all box office dollars are created equal. The recent film will likely generate tens of millions of dollars less in revenue for Viacom Inc.‘s Paramount Pictures than the previous installment in the hit series. The reason: “Age of Extinction” took in far less than its predecessor in the U.S. and Canada—and far more in China.

via For Hollywood, Not All Box-Office Dollars Are Equal – China Real Time Report – WSJ.


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