It’s no secret that China has been on the fashion map for some time now, but some of the best up-and-coming Chinese designers still haven’t quite made a mark on the collective consciousness outside the innermost fashion circles. Any Shop Style aims to change that, by giving Chinese designers an uncomplicated platform through which to reach China’s fashion-hungry generation Z. Growing out of the former e-tailer anywearstyle.com, after opening their first bricks and mortar store in Parkview Green about a year ago, Any Shop Style have now expanded to that most fashionable of destinations, Taikoo Li.
The store itself is simple, allowing the colors and textures of the clothes to shine through. Said clothes range from monochrome separates by independent designer Bai Peng to downright zany cocktail dresses from Cindy Wei Zhang Studio – more of a showroom than an edited collection. Rather than restricting pieces or designers based on pre-determined trends, Any Shop Style’s fashion buyers simply check the quality and construction of items before they go into the store.
Individual pieces average around RMB 2,000 – still an investment, but an approachable price for independent designers of this caliber. For a reasonably priced pop of style, our eye was drawn to the reversible clutch bags by Italian brand Oh Mai (approximately RMB 1,500) in retro floral and palm tree prints.
Any Shop Style
Daily 10am-10pm. S1-16, Taikoo Li Sanlitun South, 19 Sanlitun Lu, Chaoyang District (130 4117 8730)
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